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New video series gets down to business

By LVEDC Staff on July 2, 2013

Many outstanding companies have found success starting, relocating or expanding their business here in the Lehigh Valley. And you’ll soon find out why when you watch our Getting Down to Business video series.

These first 10 engaging, first-person stories will run just three minutes or less each but pack plenty of great insights into doing business here in the Valley. The series will not only spotlight Lehigh Valley companies but also provide you with a firsthand perspective of what it took for these businesses to rise to the top. From manufacturing to digital tech, mom-and-pop to international icons, you’ll find out what it takes to get a break, make the most of it and fulfill you company’s potential.

LVEDC has partnered with Allentown-based Thrive Media to produce the series which is expected to filmed and edited over the next year.

“Promoting the companies who make the Lehigh Valley’s economy top-notch is not only viable evidence of our region’s economic prowess, but it’s also a pleasure,” said John McGran, LVEDC vice president of marketing. “I think viewers are not only going to get some insight into what makes these people tick, but they’re also going to learn how they became successful and how they can implement that into their own business.”

McGran also said the production will be worthy of the companies being profiled.

“You’re going to get substantive dialogue and a sharp-looking video that is the best of both worlds,” said McGran. “We’re pleased to team up with Jeff Tintle and his Thrive Media for this great project.”

Get a sneak peek of our first rough-cut video that highlights George Reitz of American Millwork.

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