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Made Possible in Lehigh Valley Partners with Lehigh Valley With Love Podcast

By Colin McEvoy on May 27, 2022

Miriam Clancy (left) and Rachael Sage (middle) performing at Bethlehem’s Godfrey Daniels as part of a Lehigh Valley with Love podcast interview.

Made Possible in Lehigh Valley has entered into a new partnership with the Lehigh Valley with Love media company that will allow both to help spread the word and tell the stories about the incredible people, places, and organizations that can be found in the Lehigh Valley.

Made Possible in Lehigh Valley is now a sponsor for the Lehigh Valley with Love podcast, the area’s premiere podcast bringing the best in local and regional stories, personalities, and conversations four times per month across multiple platforms.

This podcast, which has had more than 4 million downloads since 2019, is a perfect match with the mission of Made Possible in Lehigh Valley, a multi-organizational campaign that highlights the region’s diverse and unique assets that make it a desirable community to visit, work, learn, and live.

“There are so many wonderful, inspiring, and interesting stories throughout the Lehigh Valley and we’re excited to partner with Made Possible in Lehigh Valley to tell even more of them,” said George Wacker, co-founder of Lehigh Valley with Love, and host of the podcast.

“That includes those who maybe don’t share the public spotlight all the time, either,” Wacker said. “We’re interested in continuing to interview and share the people that make the Lehigh Valley so special.”

The Lehigh Valley with Love podcast has a monthly reach of more than 500,000 listeners. It can be found on Apple Podcasts, Spotify, Google Podcasts, RSS, PocketCasts, Stitcher, and elsewhere.

“The stories being told on the Lehigh Valley with Love podcast are just the kind of stories we’re seeking to tell and amplify with the Made Possible in Lehigh Valley campaign,” said Don Cunningham, President & CEO of the Lehigh Valley Economic Development Corporation (LVEDC). “This sponsorship is really a perfect marriage for the mission of both organizations.”

The podcast has highlighted notable interview subjects like Olympic athlete Joetta Clark Diggs, as well as significant regional events, like the Show House fundraiser for the Allentown Art Museum. Some episodes are filmed on-location and even include live performances, such as one filmed at Bethlehem’s Godfrey Daniels with musicians Miriam Clancy and Rachael Sage.

“Podcasts are a fantastic way to capture stories since the audience is able to listen to them on their own time and terms and device,” Wacker said. “We’ve been able to go into the community more as well, recording podcasts on location with a guest or just out in the community at a local restaurant or coffee shop.”

Made Possible in Lehigh Valley is a multi-organizational initiative championed by LVEDC, Discover Lehigh Valley, the Greater Lehigh Valley Chamber of Commerce, the Greater Lehigh Valley Realtors, and others.

In addition to telling stories from around the Lehigh Valley, Made Possible in Lehigh Valley also seeks to enhance talent attraction and retention efforts for our region’s employers, and increase opportunities for professionals within the region to connect with others.

Lehigh Valley with Love Media is an award-winning, family-owned, boutique digital media company founded in 2015 that prides itself on telling our clients’ stories in fun and interesting ways.

The company has won multiple Pennsylvania Schools Public Relations Association Awards for Excellence; has been named the Best Podcast in the Lehigh Valley and Best Blogger in the Lehigh Valley multiple times by readers of Lehigh Valley Style magazine; Best News Blog by The Morning Call; and a Lehigh Valley Music Awards Special Awards Winner.

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