This article was originally featured in the October 8, 2020 issue of “Quarterly Connections,” a quarterly newsletter LVEDC is distributing to municipal officials in the Lehigh Valley.

The coronavirus pandemic has not stopped the Made Possible in Lehigh Valley initiative from spreading the word about why Lehigh Valley is a great place to live, work, visit, and learn.

On the contrary, it continues to tell stories of the businesses, companies, and organizations from the region on the Made Possible website and Instagram account, and the coalition of regional partners driving the campaign forward has only grown.

The Lehigh Valley Economic Development Corporation, Discover Lehigh Valley, and the Greater Lehigh Valley Chamber of Commerce were the founding members of the coalition, and in recent weeks the Greater Lehigh Valley Realtors has joined the effort as well.

As representatives of the great municipalities of the Lehigh Valley, you are in a unique position to share stories about the work you are passionate about: everything from your parks and recreation amenities, to your local companies and residents. All of these are just a few examples of the great things that are made possible in Lehigh Valley.

Regional partners and employers are encouraged to use the guide and video on their websites and in their marketing materials to help us to tell the Lehigh Valley story to the outside world. Click here to find these materials, including the logo and video embed links.

For more information about Made Possible in Lehigh Valley, contact Mike Keller, Marketing Manager, at mkeller@lehighvalley.org.

Stories of the companies, towns, and people of the region are constantly being added to the Made Possible in Lehigh Valley website and blog. Visit below to read just a few samples from these stories:

To help the area’s youngest and most vulnerable students learn the skills they need for school and life, Lehigh Valley Reads, powered by PBS39 and United Way of the Greater Lehigh Valley, and Waterford.org formed a unique partnership through a program called UPSTART. Read more here.

Kendal Conrad is a local musician from Pennsylvania who has played concerts ranging from small acoustic coffee shop gigs to opening for Blake Shelton in front of a crowd of 18,000 during the Dick’s Sporting Goods Open. And you could say her music career was partially made possible in Lehigh Valley. Read more here.

Soltech Solutions, a Lehigh Valley-based startup and manufacturer of state-of-the-art indoor LED grow lights, is once again expanding after outgrowing their current space. The startup company was formed in 2014 and has been a tenant of Bethlehem’s Pi: Partnership for Innovation, since 2017. Read more here.

Hellertown is a borough in Northampton County, Pennsylvania with a growing downtown that’s home to restaurants, small businesses and community events. You’ll find a laid back, close-knit lifestyle in a historic community with a vibrant modern culture and a busy seasonal events calendar. Read more here.

If you’ve ever attended one of Lehigh Valley Chamber’s events, there’s a good chance you’ve seen or met Murtaza Jaffer. He’s a co-owner of Express Business Center (EBC), which he and his brother Mustafa founded in Allentown nearly two decades ago. Murtaza is an active member of the local community and represents the business at events throughout the region. Read more here.